Documentation of Traditional Local Culinary Knowledge and Development of Multicultural Gastronomy Tourism Media in Phimonrat Subdistrict, Nonthaburi Province

ผู้แต่ง

  • Suwimon Vongsingthong Faculty of Management Science, Pacific Institute of Management Science
  • Nirun Ngamkerd Faculty of Business Administration, Krirk University
  • Songpon Nakharacruangsak Faculty of Digital Technology and Innovation, Southeast Bangkok University

DOI:

https://doi.org/10.57260/stc.2026.1544

คำสำคัญ:

Phimonrat subdistrict, Local culinary knowledge, Tourism media, Multiculturalism

บทคัดย่อ

Phimonrat Subdistrict, Bang Bua Thong District, Nonthaburi Province, is a multicultural canal-side community whose local cuisine reflects the integration of Thai, Chinese, and Muslim cultural traditions. This research aimed to 1) investigate the cultural foundations and multicultural influences on local culinary practices in Phimonrat, develop a digital repository of local culinary knowledge, and 2) create a community-based gastronomy tourism system using digital technologies for tourism communication and promotion. The study employed Participatory Action Research integrated with qualitative and quantitative methods. The target group consisted of 26 community members from Villages 3–7 and 50 tourists/community participants. Research instruments included in-depth interviews, focus group discussions, participatory workshops, questionnaires, and field observations. Digital tools developed included an electronic cookbook through FlipHTML5, digital tourism maps using Google My Maps, and the Facebook fan page “Saneh Withi Phimonrat.” The findings revealed that the community documented 31 traditional recipes and identified seven signature dishes representing its multicultural gastronomic identity. Multicultural gastronomy tourism routes integrating local food, cultural landmarks, religious sites, orchards, and community learning activities were also developed. The digital platforms enhanced public access to local culinary knowledge, increased online visibility, strengthened community participation and digital literacy, and supported tourism communication and promotion. Overall, the study contributed to preserving local culinary heritage and promoting sustainable community-based gastronomy tourism in Phimonrat.

Downloads

Download data is not yet available.

เอกสารอ้างอิง

Andjanie, I. F., Asyifa, N., Pratama, R. K., Asyifa, A. F.(2023). Strengthening Community Involvement: An In-Depth Exploration of the Community-Based Tourism (CBT) Approach in Lamajang Tourism Village, Bandung Regency. Jurnal Kepariwisataan Indonesia 17 (2) (2023) 182-205.

Coombs, W. T. (2021). Ongoing crisis communication: Planning, managing, and responding (5th ed.). Thousand Oaks, CA: Sage.

Dolgui, A., Ivanov, D., & Sokolov, B. (2017). Ripple effect in supply chains: An analysis. International Journal of Production Research, 56(1–2), 414–430. https://doi.org/10.1080/00207543.2017.1281660

Ginanjar, R., Sri Runingsawitri, H. (2023). Community Empowerment In Tourism Development: Concepts And Implications. The Eastasouth Management and Business. Vol. 01, No. 03, May, pp. 111-119

Goodwin, H., & Santilli, R. (2009). Community-based tourism: A success? ICRT Occasional Paper 11.

Hall, D., & Richards, G. (2000). Tourism and sustainable community development. London: Routledge.

Jackson L. A. (2025). Community-Based Tourism: A Catalyst for Achieving the United Nations Sustainable Development Goals One and Eight. Tourism and Hospitality, 2025, 6(1), 29; https://doi.org/10.3390/tourhosp6010029

National Strategy Secretariat Office. (2018). National Strategy 2018 - 2037. Bangkok: Office of the National Economic and Social Development Board.

Tseng, S.-C., Wang, D., Shen, C.-C., & Chung, H.-P. (2023). A Study on the Relationship between Tourists’ Experience and Experience Value and Satisfaction in Taiwan’s Farmer’s Markets. Sustainability, 15(10), 8347. https://doi.org/10.3390/su15108347

Office of Strategy and Planning, Ministry of Tourism and Sports. (2021). Tourism statistics and policy framework. Bangkok: Ministry of Tourism and Sports.

Phatthaphanpee, T. (2023). Development of a model community occupational group to serve as a community tourism destination in Bang Pla Subdistrict, Bang Phli District, Samut Prakan Province. Panyapiwat Journal, 15(1), 140–157.

Salazar-Estrada, J. G. (2022). Digital heritage preservation for community tourism. Heritage & Society, 15(1), 1–17. https://doi.org/10.1080/2159032X.2022.2030456

Scheyvens, R. (2002). Tourism for development: Empowering communities. Harlow: Prentice Hall.

Scheyvens, R. (2007). Exploring the tourism–poverty nexus. Current Issues in Tourism, 10(2–3), 231–254. https://doi.org/10.2167/cit318.0

Sihem, L. & Amine, M. (2025). Comparative Study of the Impact of Digital Content on Travel Intention. Economic Sciences, Management and Commercial Sciences Review. Volume: 18, p. 345-359.

Silva, M.J. (2025). Crisis: Challenges and Impacts on Tourism Value Chain. University of Aveiro. DOI:10.13140/RG.2.2.33151.32161

Smolčić Jurdana, D., & Agbaba, R. (2025). Management of Crisis Situations Towards Tourism Destination Sustainability: Key Factors and Measures. Sustainability, 17(23), 10871. https://doi.org/10.3390/su172310871

Suriyankietkaew, S., Krittayaruangroj, K., Thinthan, S., Lumlongrut, S. (2025). Creative tourism as a driver for sustainable development: A model for advancing SDGs through community-based tourism and environmental stewardship. Environmental and Sustainability Indicators. Environmental and Sustainability Indicators, Volume 27, September 2025.

United Nations. (2015). Transforming our world: The 2030 agenda for sustainable development. New York: United Nations.

Yodsurang, P., Kiatthanawat, A., Sanoamuang, P., Kraseain, A., & Pinijvarasin, W. (2022). Community-based tourism and heritage consumption in Thailand: An upside-down classification based on heritage consumption. Cogent Social Sciences, 8(1). https://doi.org/10.1080/23311886.2022.2096531

Zielinski, S., Jeong, Y., Kim, S.-i., & B. Milanés, C. (2020). Why Community-Based Tourism and Rural Tourism in Developing and Developed Nations are Treated Differently? A Review. Sustainability, 12(15), 5938. https://doi.org/10.3390/su12155938

ดาวน์โหลด

เผยแพร่แล้ว

2026-06-12

รูปแบบการอ้างอิง

Vongsingthong, S., Ngamkerd, N., & Nakharacruangsak, S. (2026). Documentation of Traditional Local Culinary Knowledge and Development of Multicultural Gastronomy Tourism Media in Phimonrat Subdistrict, Nonthaburi Province . วารสารวิทยาศาสตร์และเทคโนโลยีสู่ชุมชน, 4(3), 1–20. https://doi.org/10.57260/stc.2026.1544

ฉบับ

ประเภทบทความ

บทความวิจัย